by Gerald Vanderpuye | Sales and Marketing Content
One of the biggest challenges for those in enterprise tech sales is getting a foot in the door. It’s not just about getting a decision-maker to take your call, it’s also about knowing who the decision-makers are to start with, and what tactic or trigger will get you...
by Gerald Vanderpuye | Sales and Marketing Content
With the launch of our updated sales portal, we’re inviting more people to the party! When we first launched BuyerDeck we were all about closing sales deals. We knew that sales people were crying out for a sales enablement tool that allowed them to share sales and...
by Gerald Vanderpuye | Perfecting the Buyer Experience
In a crowded marketplace it becomes increasingly difficult to differentiate your company’s product from the rest: even with an outstanding solution that has the potential to wow your prospects. Of course the first hurdle is to have a product that people want —...
by Gerald Vanderpuye | Perfecting the Buyer Experience
A WOW moment is an experience that leaves a lasting impression. One of the most useful yet under-utilised tools for differentiating your sales is delivering moments of wow for your buyers. This is something we’re trying to get right at BuyerDeck. One thing I’ve learnt...
by Gerald Vanderpuye | Perfecting the Buyer Experience
Empathy trumps everything! During a trip to Texas earlier this year, I found a new passion for walking everywhere. I often walked ten miles a day checking out the incredible scenes of Austin while listening to my fav audio books. It turns out this new habit of walking...
