by Gerald Vanderpuye | Sales and Marketing Content
Sales content management helps sales teams save time, improve results, and close more deals. It provides a structured way to create, organize, and distribute materials, ensuring teams have the right tools at the right time. Companies using these systems report: 27%...
by Gerald Vanderpuye | Sales and Marketing Content
Tracking buyer engagement in B2B sales can help you generate 50% more sales-ready leads and cut costs by 33%. With 68% of buyers researching independently before contacting sales, it’s essential to monitor their behavior using modern tools and metrics....
by Gerald Vanderpuye | Sales and Marketing Content
In B2B sales, personalized sales content portals can help teams close more deals, faster. These tools save time, improve engagement, and increase deal sizes by centralizing and tailoring sales materials. Here’s what you need to know: Why It Matters: Sales reps...
by Gerald Vanderpuye | News and Insight
Now I know what you might be thinking… another blog post providing an itemised list of desirable sales skills. A search on Google for “skills only the best sales reps have” turns up hundreds of interesting blogs and articles listing desirable skills. Most outline...
by Gerald Vanderpuye | Sales Enablement
Gamification may be a bit of a buzzword – my spellcheck doesn’t recognise it so I guess not everyone has caught up with the concept – but in essence sales teams have used gamification since the beginning of time. Contests to hit targets, rewards and SPIFFs have...